Here at mtc we are delighted to announce the recently launched BottleBox beer subscription club from BrewDog.
BrewDog wanted to create a beer club unlike any other subscription service leading on quality and freshness to bring their epic army of equity punks and the general public the best freshest beer straight off the packaging line and straight to their front door.
The brief for mtc was to create a club that offered complete flexibility to the customer so they can skip, pause or cancel the subscription at any time quickly and with ease. BrewDog also wanted to offer the ability to purchase your subscription up front to receive your first BottleBox free.
mtc approached this by adapting our tried and tested ecommerce platform and integrating with the Stripe payment gateway to allow for a more advanced subscription setup. The project also involved mtc designing all of the BottleBox pages and hooking these into the existing BrewDog website CMS that we setup in March last year and then setting up the orders to pass through into the existing fulfilment setup that we have in place for the current online shop.
BottleBox has got off to an amazing start and with the first boxes dispatched this week what better way to celebrate the new club than signing up here from as little as £23 a month including UK delivery.
You’ll never miss a major BrewDog Beer Launch again and if you are interested in creating your own subscription based website then we would be delighted to talk to you here at mtc and help make this a reality for you.